Social Media Manager

“For All of Life’s Adventures” is more than a slogan for us. It’s a lifestyle and the core of our business philosophy. AstroAI supports the adventurer within and we encourage our customers to take risks and push the envelope.

Introduction:

AstroAI develops tools and products we want and need for our own adventures, then we go out and use them to make sure everyone can enjoy our products. We don’t choose products based on market interests or fancy analytics; we make our products for ourselves, based on real-life needs and expectations.

AstroAI mainly engages in selling household appliances as well as automobile tools worldwide via all kinds of online channels, namely Amazon, Walmart etc.

We have established a warehouse in California under our Company - AstroAI Corporation, covering more than 30000 square feet, which is large enough for receiving container goods, moreover, we have created a cozy office for our employees as well. As a cross-border business group, we also have a strong and complete supply chain system in Shanghai China, engaging in conducting logistics functions, developing products, and applying for patents, and a sophisticated operation team in Chongqing China for guaranteeing smooth sales.

We never cease to explore, and always embrace new energy.

Summary/Objective:

The Social Media Manager is responsible for creating strategic social media campaigns and overseeing the day-to-day duties of the company’s social media properties and social media properties. This position actively participates in data collection and analysis in order to consistently improve the company’s social media and clients’ social media practices over time.

Duties/Responsibilities:

1. Develop social media accounts, oversee daily operation and user relationship maintenance, and social media advertising that are consistent with the company’s brand identity
2. Create consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns
3. Collaborate with overseas teams to execute social media and marketing plans
4. Establish relationships with members, tap into the needs of potential customers, guide users through various channels, and direct traffic to relevant social accounts.
5. Manage a high volume of daily social media posts
6. Communicate with social media followers, including responding to queries in a timely manner
7. Expand KOL cooperation resources according to social media promotion needs.
8. Develop and manage social influencer programs and attend social influencer events
9. Use analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance
10. Prepare monthly reports on social media marketing efforts
11. Suggest recommendations to adjust the social media marketing strategy for optimal results
12. Stay up to date on best practices and emerging trends in social media
13. Analyze data to come up with updated online promotion plans
14. Work with different business interface systems and people across different regions and time zones.
15. Performs other duties as assigned

Required Education and Experience:

1. Bachelor’s Degree from an accredited college or university with a focus in Journalism, Communications, Marketing, or a related field
2. Minimum of 3years’ experience in Social Media Management and Development
3. Experience working with multinational teams is a preferred
4. Must be familiar with the operation methods of various platforms and capturing hot spots
5. Experience with the social ecology of major overseas markets and have KOL resources
6. Intermediate PC skills including email, routine database activity, word processing, spreadsheets, graphics, etc
7. Excellent verbal and non-verbal communication skills
8. Demonstrated ability to prioritize tasks and independently manage time to meet deadlines
9. Intermediate knowledge of HTML and CSS is a plus

Relevant Work Experience:

1. Experience working within the automotive or tools and equipment industries
2. Excellent verbal and written communication skills.
3. Experience working with Adobe InDesign, Dreamweaver, PhotoShop and related software.
4. Ability to work independently.
5. Prolonged periods of sitting at a desk and working on a computer.

How to apply:

1. Please submit your portfolio that contains your video, pictures along with your CV and cover letter

This Job Description is prepared to generally describe the responsibilities and tasks to be performed by a fully qualified candidate who possesses the knowledge, skills, and experience required for this position. Duties or functions may be assigned to, or removed from, any position at any time.

AstroAI provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.